Tuesday, November 26, 2019

Monopolies on patented prescription Drugs essays

Monopolies on patented prescription Drugs essays In the United States any person or organization can patent an invention or original concept for a period of 17 years during which time the idea or the product cannot be duplicated, manufactured or sold by anybody else other than the patent holder. Patenting has been sorely abused as many drug manufacturers have literally monopolized the market by obtaining patents for important life saving drugs. Patenting creates a monopolistic market scenario in which the patentee who enjoys a competition free market dictates the price of the drugs. Invariably these drugs are priced very high and it is the consumers who are affected the most. While we cannot neglect the fact that the patentee has spent millions of dollars in research and development of the drug we cannot totally ignore the consequences for the consumers as well. The swelling prices of prescription drugs are definitely forcing us to thinkover alternative options and importing cheaper drugs are certainly a choice to be considered. The government formulated the MEDSA (Medicine Equity and drug safety act) to facilitate the import of cheaper drugs from other countries but owing to safety considerations the act is yet to be enacted. There are arguments that the cost that will be incurred by FDA in testing and approving these gray goods would minimize any potential benefit for the U.S So with MEDSA yet to be implemented the domination of the monopolies continues. What's even more alarming is that Patentee's go out of the way to delay the generic drugs from coming to the markets. A case in example is Paxil' a drug that continues to earn huge profits for GlaxoSmithKline. The company has made serious infringements and has managed to freeze any competition by obtaining new patents for the various ingredients in the drug. Market statistics indicate that Paxil continues to earn $4.4 million ...

Friday, November 22, 2019

Uneasy vs. Uneased

Uneasy vs. Uneased Uneasy vs. Uneased Uneasy vs. Uneased By Maeve Maddox I read the following quotation in a newspaper account of a local city council meeting: Im uneased by the fact that we have land in the city [that is not zoned]. Surely, the councilman meant to say that he was uneasy about the fact! At once I began a Web search and discovered that this strange use of uneased is not- so far- in the millions, but its out there in the thousands: I am uneased by heights, but I love zip-lining for some reason. I am personally uneased by even letting my kid walk to the front door by himself. They were uneased by your appearance and took a few days before getting used to seeing you about town. Its not always clear what uneased in the expression uneased by is intended to convey. Sometimes, as in the councilmans quotation, it seems to be used where uneasy would be idiomatic, but sometimes it seems to mean uncomfortable, in pain, or frightened. In the following paragraph on a professional medical site, any of the four could be intended: A mammogram should never be painful. This common conception is the reason many women put off scheduling their annual mammograms. If you ever are uneased, inform your mammography technologist so that they may alleviate your discomfort. Note: This illustrative quotation contains other writing errors, but for now, let’s just consider uneased. The word ease can be either a noun or a verb. For example: Miss Hannigan desired a life of ease. (noun) We admire aid workers who ease the suffering of refugees. (verb) The verb ease (ease, eased, has eased) has acquired numerous meanings since its earliest OED citation: to give ease to (1340) to relieve or lighten a burden (1374) to give ease of mind (1385) to relieve the bowels (1440) to relax (1863) to make to fit (1891) to break in gently (1892) The following examples (all in past tense) illustrate these meanings: Joplin home eased orphans plight Following advice he had received from Pollard, Woolf had eased up on Seabiscuit, allowing his horse to see his rival, then asked for more effort.   The home mortgage market improved last quarter as demand increased and many banks eased their lending standards for the most creditworthy borrowers, Black and White Ointment quickly  eased  the itching, burn and sting. The A E crisis hitting hospitals all over the country could be eased if the paperwork burden was eased on family doctors. Defra has  eased  restrictions on the movement of animals in England. The man eased the injured foot into a shoe. The carpenter planed and eased the dragging door. The new governor eased the misery of the people by lowering taxes. Confessing to the lie eased his conscience. Far removed from the conveniences of indoor plumbing, the people eased themselves in the bushes. A conscience or a pain might go uneased, but in standard usage, people are uneasy about things that bother them. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:Masters Degree or Master's Degree?26 Feel-Good Words8 Great Podcasts for Writers and Book Authors

Thursday, November 21, 2019

History Essay Example | Topics and Well Written Essays - 750 words - 45

History - Essay Example The New England colonies of New Hampshire and Connecticut had a low degree of diversity with 70% of the population being Europeans while the middle colonies were the most diverse colonies with no ethnic community that formed a majority (Grigg 54). Notably, the new wave of newcomers to these New England colonies brought in new cultures to the region that initially was occupied by the red Indians. Though the influx of immigrants into the American colonies almost engulfed the Indian communities, the communities were not integrated into any of the cultures. The interaction of the people with distinct ethnic backgrounds did not result to a change in the cultures that was quite distinct from the one they had when they came to America. This is because the ethnic clannishness of the diverse groups of people disallowed any cohesive regional culture from developing. Therefore, the colonial American society was a multicultural place (Grigg 82-88). The diversity of the population in colonial America also led to the economic development of the region. This is because they affected the labor market and economic growth. The diverse populations that came into colonial America engaged in economic activities. The British, French, Dutch, Italians and Swedish engaged in farming and trade of products such as coffee, tea, tobacco, ribbons, glassware (Grigg 89). Clothing, ceramics and linen. In the southern colonies such as the Georgia, trade proliferated and shops developed. Notably, the British in the Georgian colony engaged in commercial agricultural activities between 1720 and 1770 and the products gathered at the American colonial cities such as New York awaiting exportation (Grigg 91-95). In 1720’s, the value of exports was more than 65 million pounds annually. However, the value of exports increased to 100 million pounds by 1770’s. The export trade resulted to the development of the cities in the colony. For instance , Philadelphia developed to be

Tuesday, November 19, 2019

Model for the Up-gradation of the E-mail System Essay

Model for the Up-gradation of the E-mail System - Essay Example You would agree that a large project management team definitely requires managerial capabilities. The model again fails to address soft skills which again is a necessity for any management function. There are other project management bodies like the PMI, each with their own body of knowledge. Currently there is no shared version of bodies of knowledge among them and there could exist conflicts among these models. "The intent in making these points is not to argue that one BoK is "better" than another - hopefully the different models will slowly converge - but that as it stands the PMI model is unnecessarily, and even dangerously, delimiting the scope of the discipline." (Morris, P.12). These are three major shortcomings attributed to the PMBOK model. As you may be aware, the model was introduced in 1987 and due to its inadequacy, again modified in 1988 under the guidance of Professor Alan Stretton. Even this model has not been found to be satisfactory be the Project Management Instit ute. Newer and more efficient models have been developed in the last decade and two of them are discussed here. This model was developed by Kevin Forsberg, Hal Mooz, and Howard Cotterman in the late 1990's. This model was developed in consultation with hundreds of project managers and consultants. The advantage of this project is that concepts of management are also integrated into the model, something which was lacking in the PMBOK model. A graphical representation of the model is given here. (Project management models in the new century). It can be seen that almost all aspects that go into a project is represented here. It also shows that executive support is essential by showing this aspect as the platform on which the whole project is resting. The model is shown as a wheel with and axle. Four essential elements are incorporated into the model. "These four elements are: a common vocabulary, teamwork, the sequential project life cycle, and management elements." (Project management models in the new century). The wheel has the following elements namely, Project Requirements, Organizing Options, Project Team, Project Planning, Opportunity and Risk, Project Control, Project Visibility, Project Status, and Corrective Action. Leadership is given an important role and is shown as the rim of the wheel. In other words, it is the leadership rim that holds the project together. The concept here is that, as the wheel rotates, it moves forward on the axle. The axle contains the following elements namely, User, Concept, System, Plan, Sourcing, Implementation, Deployment, Operations, and Deactivation. This is the actual process by which a project will move forward. So as the project wheel turns (begins) it moves along the process until it is completed (deactivation). Three more essential elements are shown in the axle namely Technical, Business, and Budget aspects of the project. Another important feature of this model is that the axle and the wheel rest on two pillars teamwork and common vocabulary. As mentioned earlier the whole structure rests on the platform of executive support. Almost all respects of a project is shown here in simple and lucid manner. Most importantly this model

Sunday, November 17, 2019

History of Childcare Essay Example for Free

History of Childcare Essay History of Childcare Institutions and Qualifications During this essay I will be outlining the history of childcare institutions and qualifications and how they have developed in relation to the needs of the country, family needs and society. I will be looking at the following occupations wet nurses, governesses, nannies and nursery nurses and how qualifications have developed within these roles. I shall them to the qualifications of the present day and how gender and social class have impacted on these professions. Also I shall consider how the curriculum content has changed to meet the demands of the ever changing role of the childcare worker and how it relates to my teaching practice currently and in the future. When focusing on childcare a fundamental starting point is considering the role of the wet nurse and why she was popular and in demand. Wet nursing can date back as far as Moses. When the princess found baby Moses floating down the Nile she asked Miriam to find a wet nurse. In Ancient Egypt poor women used to supplement their income by becoming wet nurses for the upper class citizens or mothers who could not produce enough milk. Contracts were drawn up between them to â€Å"ensure the wet nurse provided good milk; preventing the wet nurse from nursing other children, having sex, or becoming pregnant† (history-wet-nursing, 2011). In many cultures wet nurses were an ancient tradition, for example within the Chinese culture, before the Second World War, wet nursing was common practice. The Communists tried to outlaw the practice but in the 21st century it has become a status symbol and due to the melamine milk scandal this ancient profession has seen a revival. Wet nurses in China today must leave their own children, maintain a special diet, and undergo training in certain cases. Furthermore, if the babies that they nurse do not grow 20 grams each day, the wet nurses are fined by their employers. † (history-wet-nursing, 2011) During the Victorian era it was common place for the upper classes to employ a wet nurse as once more this was seen as a status symbol. Other reasons were that women of this era were usually married to authoritarian husbands who believed that breast feeding interfered with sex and the women themselves assumed that it would disfigure their breasts. Furthermore, during this time infant mortality was high and upper class families were encouraged to have large families to ensure the survival of an heir. Breast feeding provided a form of contraception and prevented ovulation thus, spacing out pregnancies. It wasn’t uncommon for babies to be sent to a wet nurse’s home for 18 to 24 months in order for the mother to become pregnant again. Often a wet nurse could be feeding many children including their own (sometimes to their detriment) and was either paid as well as a labourer or received nothing at all. Morisot, The Wet Nurse (1880) According to Valerie Fildes there were three types of wet nurses â€Å"the parish nurse who took in parish infants and was usually receiving poor relief herself; the nurses of the London Foundling Hospital who worked under the supervision of inspectors; the privately employed nurse, for whom wet-nursing was a significant and continuing occupation for which she received a good wage both in money and in kind: often she was cared for by her nurse-children in later life and received the occasional bequest from them. † (Fildes, 1988, p. 43) The qualities required for a wet nurse by the Victorians were worked out in enormous detail. She should have an attractive face, clear eyes, well made nose, red mouth, white teeth and a deep chest. The shape of her breasts was very important and their size shape and colour were all taken into account. She should also have a good personality, speak well, not be pregnant or desire the company of her husband. The reasons for these specific qualities were that it was thought that they would be transferred through the breast milk to the child (Fildes, 1988). By the middle of the 19th century wet nurses had virtually disappeared although isolated examples still existed (Churchill had a wet nurse). Surprisingly, wet nursing is making a reappearance in society today, there are wet nursing agencies where mothers can employ a wet nurse. Within society today, a woman may choose this option due to health reasons for example extreme illness or disease such as AIDS, an inability to produce breast milk or multiple births. What is more, this privilege is still confined to the upper and middle classes of society who have the means to pay. However, during the Victorian era this may have been seen as common practice but during this century it is quite often seen as a taboo subject,as pregnant mothers are given information about the benefits of breastfeeding from health professionals who actively encourage new mothers to conform with this practice. Alongside this there is the pressure from government initiative and more detailed research, that are changing the ideology of society thinking dismissing the Victorian idea of wet nursing as a status symbol. When comparing the person specification of the wet nurse in the 19th century to today’s wet nurses, it appears that there are some similarities such as being in good health, not smoking or consuming alcohol. Today, they are also vetted and tested for transferable diseases due to the fact more is understood about these by society and health professionals. Furthermore, wet nurses need to have a baby of a similar age in order for the milk to be of the right constitution and they would usually live or work in the employer’s home whereas previously they would have been taken to the wet nurses home. Following on from the wet nurse there is the emergence of nannies. The history of nannies can be traced back as far as the seventeenth century. The English nanny was an institution and was most popular during the 18th century. She is often portrayed in books and films as a kind, gentle woman who children adored; in fiction such as Jayne Eyre, Mary Poppins and more recently Nanny McFee. Before training developed nannies were often what were known as â€Å"gentlewomen† who had fallen on hard time and had to support themselves. They saw being a nanny as a solution to their predicament. Not all nannies were kind, some were extremely cruel. The nanny usually had a great deal of power and responsibility within the home; she had her own quarters to look after the children usually at the top of the house. The upper classes, employed nannies in order for them to continue their leisurely life style. Children at the time were also viewed as they should be â€Å"seen and not heard† and parents left it to the nanny to have total care and responsibility for their upbringing. Parents only spent a short time in the day with them accompanied by the nanny. The nanny would usually have a nursery maid to assist her who would do the menial tasks such as preparing meals and laundry. On the whole, nannies learned from other nannies and progression was usually nursery – maid, nursemaid or under nurse, sometimes a period of working as a second nanny, and then finally a nanny in her own right. In 1892 the first training college was set up by Emily Ward. She ran a school for young children in Norland Place and recognised the need for training. She was one of the earliest advocates of the Froebel system of teaching which was based on the approach â€Å"that all children are born good, and that to help them develop, adults need to provide the right environment and activities. These protect the child from learning bad habits of â€Å"evil tendencies†(Tassoni, 2006, p19). Emily Ward found that many of the students who went to her for training were not academic and found the Froebel examination too difficult despite her students being very practical and having a great love of children. Emily Ward recognised that if the students could be trained, not only would it benefit the children but would provide a new profession for girls of the educated classes. Students were charged a fee of thirty six pounds which covered six months training. The students were also expected to wear a uniform which Emily Ward thought would identify them as professionals and not have them mistaken for housemaids. This leads me to believe that originally the role the nanny was seen for women to earn a respectable living when they found themselves to be in a financial predicament rather than needing a formal qualification. However, during the latter stage of the 19th century the introduction of a formal qualification and fee for training transformed nanning into a profession, but still only allowed educated middle class, girls the opportunity. The students training was broken down into the following:- â€Å"Three fortnights for cooking, laundry, and domestic work, and six weeks spent in the Norland Place School, looking on at lessons, and giving help to the teachers. † (Gibbs, 1960, pg 178) Lectures given in the morning and the afternoons were spent exercising (walks in the fresh air), the evenings were for learning needlework. The second three months were spent in hospital training and the students were then given one month’s holiday before taking a post in a private family as a children’s nurse. If the employer was happy with the student she would continue for another three months and only then would the Norland Certificate be awarded. By today’s standards training was centred around domestic science rather than understanding the child and how they develop, which would confer with the ideology of woman’s role within society at that time as the traditional housewife. However, at a glance nanny’s of today are still required to fulfil domestic duties such as cooking and laundry but this is not curricular based but, has more emphasis on the development of the child. By 1904 the training changed slightly as it was realized that students needed to gain practical experience to do their job and a small nursery was set up overseen by experienced children’s nurses with the students acting as under-nurses. This practice was highly regarded by employers when the students obtained posts, and is seen favourably and useful by employers today. By 1924 fees had risen to eighty pounds and the college expanded. During the Second World War the college and nursery evacuated to Devon, but many of the students gave up their training and joined the women’s services. After the war the college relocated to Chislehurst and students began training again. The course itself was extended from six months to twenty one months and included â€Å"domestic science, educations training, residential nursery training and a hospital nurse course. Students were also taught story-telling and games for the under-fives. (Gibbs, 1960, pg 180) Great emphasis was placed within the training on the needs of the small child, students gained experience of this from working in the nursery attached to the college and nursery schools and infant welfare centres outside of the college. An examination was also introduced at the end of the twenty one month’s the National Nursery Examination Board qualification or NNEB. However, the Norland Certific ate was only awarded to students who had completed one year’s satisfactory work in post which had been agreed by the Principal. Only two years were allowed from the end of training to obtain the full certificate. The college also encouraged students to stay in touch with them for at least three years after completing their certificate. They did this to ensure they could follow the career of each student and ensure that the standard of the college could be maintained. Norland nannies were well respected and there was a constant demand in private posts, nurseries and for posts as school matrons. Norland College was the first training college to open in 1892 and later other colleges began to appear. The Princess Christian Training College for Nursery Nurses opened in Manchester in 1901 under the direct patronage of the Princess Christian (third daughter of Queen Victoria). She suggested that instead of hospital training, a course of home nursing should be introduced. She also felt very strongly that a nurse should be forbidden to punish children herself. The need for training colleges was recognised by the Gentlewomen’s Employment Association (1891), Princess Christian was one of its patrons. Like the Norland College it provided employment for gentlewomen who needed to earn a living at a time when it was not generally acceptable. The Princess Christian College’s training duration was nine months unlike Norland’s six months and was hard and rigorous. Students had to be on duty at six and complete washing and cleaning before breakfast at seven. They had evening lectures and sewing after supper, no holidays and half a day off each week. The college also had testimonial books which recorded each nurse’s career, including a principal’s report and at the end of her training and a reference from her last employer. There is a stark contrast to the training that was provided in 1904 to the qualification we see today. Although there is still a strong emphasis on work based training the standard of the qualification is not as robust as in the 19th and early 20th century and this could be because students are being accepted onto courses with a required level of education and the demands of the role have changed. During the First World War The Princess Christian College ran into financial difficulties and in May 1918 closed. The college reopened again in 1919 in new premises but closed again at outbreak of the Second World War in order for children to be evacuated. After the war the college reopened and reorganised its syllabus and training to cover the changes in social conditions. Training was extended to eighteen months and covered the NNEB requirements (Gibbs, 1960). At the time Mary Ann Gibbs wrote her book â€Å"The Years of the Nannies† (1960) the fees for the eighteen month course at Princess Christian College was ? 270 for a resident student and ? 140 for a non-resident student. Bursaries and local authority grants were available for less well off students. The syllabus in 1960 included:- daily nursery work with babies and small children, instruction in the planning and preparation of infant diets, training in the milk kitchen, general cookery and nutrition, laundry and housewifery, needlework with design and care of children’s clothes, hygiene and physiology and the model nursery. † (Gibbs, 1960, Pg 190) The college awarded three certificates to students the first being a Probationers Certificate on completion of satisfactory training and a Nurse’s Certificate for two years satisfactory work, dating from the ranting of the Probationers Certificate. Finally, the student would be awarded The Special Certificate with Badge for three year’s satisfactory work, dating from the granting of the Nurse’s Certificate. After a student had completed her training she had quite a wide range of employment opportunities such as working as a nanny, working in day and residential nurseries, working with disabled children, school matron, nursery nurses on maternity wards and in passenger liner nurseries. A Night Nurse at The Princess Christian Training College Students who completed their training at the training colleges usually found employment through the college or through advertisements in women’s journals, or professional journals. One of those journals was â€Å"Nursery World† which was first launched in 1925 and is still used by our students today. The other was â€Å"The Lady† first published in 1885 which advertised many employment opportunities for nannies. Nannies are still very much in demand today, their role has changed in that they work closely with parents respecting their views and wishes and are more usually employed by working parents. They are required to be trained to Level 3 and most will have had experience with babies. In contrast, nannies back in the eighteenth century would always live with the family, whereas nannies now can live out. They also have the opportunity to work for families abroad and can command high salaries and additional benefits such as holidays and use of a car. [pic] Advertisements’ from Careers and Vocational Training 10th Edition The role of the nanny was important but you cannot overlook the role of the governess in the eighteenth and nineteenth century. She is portrayed in fiction as a lonely, somewhat stern figure yet many women entered this profession. She would have been a well educated middle-class woman who like the nanny had to provide a living for herself. In Victorian times women were seen as the responsibility of men her husband, father or brother. When they were unable to provide financially for her, working as a governess was seen as socially acceptable. There was a high demand for governesses in he Victorian era (despite the expansion of public school education for boys and public school for the masses) especially if they were competent in teaching math’s and science. â€Å"The census of 1851 showed that there were 24,770 governesses in England and Wales. † (Hudson, 1970, p45) The greatest qualification of the governess was having a good background fitting in with the correct social class. She was required to write a letter of application in order for the family to consider her suitability. Many families l isted subjects they required their governess to teach. â€Å"Wanted, a Governess, on Handsome Terms. Governess – a comfortable home, but without salary, is offered to any lady wishing for a situation as governess in a gentleman’s family, residing in the country, to instruct two little girls in music, drawing, and English; a thorough knowledge of the French language is required. †( Advertisement, The Times. (London: 27 June, 1845). The upper class families still continued to educate their children at home and it was down to the family to decide when their children would enter the school room. In order to ensure their employability they sought to improve their education and this lead them gaining a footing in higher education. During the nineteenth century, professional books and journals were printed for governesses to use. These were read among other teachers and concerned parents to share educational practices and lessons, and keep The Governess them informed of the changing educational reform in the Victorian era. In 1843 The Governesses’ Benevolent Institution was formed and it helped educate governesses and provided aid for retired or out of work governesses in and around London. It also provided a registry for governesses and families seeking a governess to place their information. This was similar to an employment agency today. Along with this and pressure from the governesses the institute expanded and included a college for governesses to study and improve their education. A donation from the Prince and Princess of Wales enabled funding for free night classes. The Queens College was founded in 1848 and its goal was to provide qualifications for governesses, it provided â€Å"Lectures for Ladies† from which at the end of study they received a Diploma. Almost all the lectures were given by men from Kings College, and older women known as â€Å"Lady Visitors† attended to act as chaperones to the female students. It is clear that despite considerable changes from the era of the wet nurse there is still a vast divide between what is considered beyond the realms of the woman as it is the man that is considered able to lecture in the core subjects whilst the woman is only expected to understand and deliver to her charges. The Queens college was seen as an institution offering higher education for women. In the last decade of the nineteenth century the Queens College and The House of Education developed a curriculum specifically for the training of governesses and this saw a drastic change in the profession of the governess. Families now wanted to employ governesses with certificates and training in education rather than, be qualified solely by their family background. We must take into account that at this time education for girls was seen as less important and it was not until the 1900 that attitudes changed when girls started to enter public high school and boarding schools and this resulted in the decline of the governess. Governesses are still employed today but their role has changed. Today they need to hold a degree and at least two years experience as an educator. They may live with the family or live out. They usually have sole charge of the children’s education although in some cases they may just supplement the child’s education. This could be coaching a child to obtain their eleven plus, or providing additional help for specific subjects, or in all subjects, with the goal of preparing students to apply to and be accepted into good colleges. They may also be employed if a family moves to another country so that children can learn the language or maintain the education that correlates to their native country. The profession is still largely female orientated despite the pay and conditions being good. This could be due to several factors such as living in the employer’s home and societies view of a male in a governess role. The Second World War saw an increase in day nurseries as men went away and women were called upon to take over the work left to do at home. The Ministry of Health organised and supervised this provision. In view of this more nursery nurses needed to be trained and in January 1944 The National Nursery Examination Board was formed and they established an examination for all nursery nurses. The first examination was taken in 1946. The syllabus and training has changed considerably over the years, notably in 1965, the age range was extended to seven years of age, before this students trained to work with children up to five years. This decision was prompted by the increase use of classroom assistance in primary schools and the Plowden Report’s (1967) recommendation that nursery nurses should be used for this position. â€Å"In 1975 the Bullock Report, A Language for Life made the same recommendation that nursery nurses should be used as trained assistants and work alongside teachers in helping language development in young children. (Herrman, 1979, p. 21). After the Second World War provision that was put in place for childcare was not expanded further. This was partly due to men needing jobs that women had done in the war, and society’s view that women should be in the home looking after their children. The 1950’s saw the beginning of Playgroups, these were parent co-operatives formed in private homes or community halls. They started in order to fill the gap in nursery provision for three and four year olds. â€Å"In 1961 Belle Tutaev wrote to the Guardian offering help to anybody who wanted to start up a playgroup. She received letters from all over the country and playgroups burgeoned and grew. † (Dean, 2005, Pg 13) The Pre-School Playgroup Association (PPA) was set up in 1962, â€Å"the aims of the organisation at first were two-fold: mutual support for those running groups and also the lobbying of government to emphasise the importance of pre-school provision and to seek the withdrawal of Circular 8/60 which prevented state nursery expansion. † (PLA Factsheet) Playgroups relied heavily on voluntary staff and on mothers to provide play activities for the children. Many of these volunteers were untrained due to lack of funding. This restricted their work opportunities and workers were given little recognition. An additional reason for unqualified staff was that until the Children’s Act 1989 playgroups had little statutory guidance or regulation. Those playgroups that were affiliated with the PPA did have access to training (short courses in play work) if they were able to fund it. The PPA in 1991 established themselves as training providers under the National Council for Vocational Qualifications. Other childcare provision between 1946 and 1990 such as private nurseries and local authority nurseries continued to employ NNEB qualified staff or equivalent. In 1990 there were various childcare qualifications that students were able to study. The main qualifications for nursery nursing were the NNEB, BTEC National Diploma and the Certificate in Post-Qualifying Studies (CPQS). The NNEB being the longest established and well known was still a requirement for some posts but it did not give a valid entry into higher education. However, the BTEC National Diploma was thought to be more academic and allowed students to progress onto more advanced education and training being the equivalent of â€Å"A† Levels. When you look back at the history of the NNEB it was not set out to be a qualification that would allow progress to higher education although comparing it to today’s CACHE Level 3 Diploma it was a lot more rigorous. The selections of qualifications were many and in 1991 a system of National Accreditation was introduced to link qualifications. NVQ’s were introduced in 1991 in attempt to give experienced staff without a qualification a chance to achieve a Level 2 and 3. The NVQ syllabus involved students showing competence in the workplace through assessment whilst building a portfolio of knowledge evidence. This qualification in theory did fill a training gap but funding still remained an issue along with adults having to study around family commitments and also if they had the academic confidence to study. Due to the Start Right Report of 1991 by Bell in which he identified numerous routes into teaching, this was an attempt to provide a standardized route into comprehensive training and also of helping workers to progress through the qualification system. Up until 1999 qualifications remained unchanged in what were available and it left employers and students confused as to what qualification was at what level. In 1999 a new training framework was introduced (QCF) and this mapped out the levels of each qualification. This gave clear guidance for students, employers and training establishments to assess their current qualifications. In 2002 the new NVQ Level 4 was introduced *they were to provide a route for those working in senior management level or advanced practitioners† (Pugh,2001, P. 190) they were academically and practically demanding qualifications and carried 120 CATs points. This was a way of gaining entry to the Early Years Foundation Degree. In 1994 CACHE was established and merged with The National Nursery Education Board and The Council for Early Years Awards. In 2001 the National Association for Maternal and Child Welfare (NAMCW) merged with CACHE, and Her Majesty the Queen became the patron. CACHE at this point became the awarding body and offered various Childcare qualifications from Entry Level to NVQ 4. Since joining Canterbury College in February 2006 the qualifications have changed twice, with a third change is about to take place. The delivery of the courses has not changed in that students still attend placements and have to show competence. The only difference to the NNEB is that the students don’t work with children attached to the college. We have placement visitors that visit the student in their placement who assess their competence and report back to their course tutor. Level 3 students up until 2007 still had to sit an end of course exam in order to qualify as well as passing unit assignments. The qualification carried UCAS points to allow entry to university depending on the overall grade achieved. It was quite clear at the time that the grades students achieved were quite low and very few went onto university. I believe this to be for the following reasons (a) students were not properly assessed at interview and were on the wrong level of course, (b) there was a high level of turnover of staff which affected the teaching of the students and causing disaffection. There was also a big drop out rate. I remember well, my first day in the classroom, being bombarded with complaints. In 2007 CACHE reviewed the content of the syllabus as the previous syllabus was quite dated and childcare practice had changed considerably. The new syllabus carries the same format of placement and academic work and still continued to carry UCAS points. The grading of the assignments changed into a point system instead of the previous system of pass or refer. The students also have to complete a research task and a short seen scenario exam. This I feel has led to students achieving higher grades and more have gone onto university. The department has been running this Level 3 Diploma for the past three years but last year we were advised that the qualification would hange along with NVQ’s being discontinue. This has had a big impact on the department as a whole. The introduction of the Level 3 Diploma for the Children and Young Peoples Workforce will be the only qualification available for students to study to become childcare workers. The delivery of the course is very much based on the NVQ delivery of observed assessment and a knowledge portfolio. We have started to run a pilot group for this new qualification an d it has involved various changes in the department and in the teaching. Students now have to be allocated an assessor who has an A1 qualification and students only attend three days a week every other week. Already, this has posed problems in that the course is designed to be taught holistically and not unit led as the previous qualifications. It is designed so that the assessor and tutor work closely together. This does not work in our department as assessors are constantly out observing students leaving little time for feedback to the tutor. This makes it very difficult to support students and ensure that they are progressing. However, we have recently been informed that due to the qualification not meeting the needs of the employers and students the previous qualification will continue running for at least another year while they review the course. In conclusion, childcare and qualification has developed in line with the needs of the family and society starting with the wet nurse through to nannies and governess. It has also developed in line with government policy and the social and economic needs of the country along with current thinking of child development at the time. Childcare roles have not disappeared but still exist in a modernised way as can be seen in the reappearance of the wet nurse. The status of childcare however still remains low and this is reflected in pay and conditions. Many nurseries still don’t pay above minimum wage or provide sick pay, and often only the minimum holiday requirement. Until this is addressed the status and moral of childcare workers will not rise. There is still a culture of thinking that â€Å"anyone can look after children† and it is still a predominantly female role despite campaigns to attract male candidates. The calibre of students that is seen during interviews are on the whole, students from lower class backgrounds which could have contributed to the introduction of EMA. The fact that students don’t have to pay fees for childcare courses and its workplace element, adds to the perception that they are easy courses. The college funding system makes it very difficult to decline students who we feel not appropriate to the course, and the system makes it difficult to withdraw students who prove to be unsuitable. This does not lead to providing the best possible care for young children. Significantly and in contrast to this is that to train as a Norland Nanny today requires a student to pay full fees and this only attracts the more affluent students who want to train in the profession. Also, to employ a Norland Nanny, is seen as a status symbol by families, thus highlighting social status despite it’s qualification being the same as achieved at college. The only difference being that the Norland Certificate is achieved at the end of the course on top of the qualification and seen as a â€Å"stamp of excellence† The old range of qualifications enabled students to access the qualification that best suited their learning and training needs such as on the job training or a full time college course. The new qualification does not take these needs into account. The new qualification does not fit with young students who have no experience. This is one of the issues that has been highlighted along with the course only being a year in duration. It is quite worrying that a sixteen year old could become a fully qualified level 3 in a supervisory position with only one year of training. There are also wider issues in that the government has reduced funding, (currently there is no funding for over nineteen’s) along with the demise of EMA, making access to college less accessible for less well off students which causes a social divide. The next year will provide interesting times in childcare qualifications and a review in our own department in the teaching and delivery will provide its own challenges in that e-learning is being introduced along with apprentiships. This will mean training in the use to technology as well as new assessment methods. Staff will have to adapt their delivery of lessons as well as developing a closer working partnership with assessors, which at the current time is fragmented. There will need to be changes in the current systems in place and this will no doubt cause frustration to some staff who find adapting to change difficult. On a more positive note the updating of skills for staff will only improve the range of teaching techniques available to them, hopefully providing better outcomes for students.

Thursday, November 14, 2019

Which Groups Pose an Urban Terrorist Threat :: essays research papers fc

WHICH GROUPS POSE AN URBAN TERRORIST THREAT There is not one particular group that poses an urban terrorist threat as long as the spread of the message is the only goal of the movement. Many organizations wish to gain the understanding of â€Å"outsider Americans† and try to reach as many sympathizers as possible for their movement. The problem arises when an organization seeks to gain understanding or recognition through force. An organization becomes an actual threat when they start to build up arms, purchase biological or chemical weapon supplies, or cast threats to surrounding areas. The most dangerous type of organization, which poses the greatest urban terrorist threat, is the radical doomsday organization.   Ã‚  Ã‚  Ã‚  Ã‚  The Branch Dividian compound was an example of a doomsday organization that was building up arms for an attack in 1993. Branch Davidians believed that they are God’s chosen people and were preparing for the end of the world (John Mann). Although David Koresh, along with his organization, had not began to attack outside of its Waco Compound in Texas; the buildup of arms demonstrated the threat. The right action was taken to control group, although many have complained about the result of the government’s movement. During 1995 the Japanese experienced what could happen if a doomsday organization practices extreme measures to gain the audience of its fellow citizens. Members of the Aum Supreme Truth (Aum Shinrikyo) dropped sarin gas in the tunnels of a Tokyo subway system in March of 1995 killing 12 and injuring up to 6,000 more. The group’s leader Shoko Asahara (AKA Chizuo Matsumoto) was trying to forcefully fulfill his own prophecies in order to gain the attention of the people (Kaplan, 12). The same type of ill-fated incident could have been planned and executed by the Branch Davidians had they been allowed to continue to operate, and probably one day build a biological or chemical weapon of mass destruction.   Ã‚  Ã‚  Ã‚  Ã‚  Timothy McVeigh was said to have been acting out of revenge for the Waco Compound seizure and attack by bombing the Murrah Federal Building in Oklahoma City exactly 2 years later on April 19, 1995. There is little evidence that McVeigh was a member of any organization, and had only attended a few militia meetings (Grosscup, 117). The fact that the doomsday organization was preparing for the end of the world could very well have lead them to take an offensive action, just like McVeighs’, to facilitate their goals.

Tuesday, November 12, 2019

Devise a Marketing Strategy to present to the Marketing Director Essay

In this case study, I have been given a number of roles and my task is to consider and provide appropriate answers in the relevant business context where you apply learning from my course of study so far and my own work experiences. Question 1 I am the supervisor in the marketing department and I believe that there is scope for gaining more sales in the standardised sector of the market because of quality differences between my product and those of larger competitors. Devise a Marketing Strategy to present to the Marketing Director designed to achieve this objective Corporate Objectives The Furniture Company, based in a small town in Lancashire, develops, manufactures and markets quality furniture. The firm has a very good reputation throughout the entire region for all its products. The Furniture Company’s Supervisor of the Marketing Department is at present pursuing a strategy to grow its market share in the standardised section of the market because of quality differences between their product and those of larger companies. Marketing Audit Internal Product – High quality standardised products targeted at C1/C2 segments. Considered to be higher quality than those of larger competitors. The firm has a very good reputation for quality products. Pricing -Currently sold to up market retail outlets and on all sales are there is a very high profit margin on a relatively low turnover. Prices are higher than for similar type products in the large retail outlets due to economies of scale in purchasing. Place – Customers mainly consist C1/C2 for the standardised furniture. Potential customers visit the company’s display showroom, fully manned by an accounts clerk, a salesperson, both of whom are full-time and two part-time salespersons at weekend. Promotion – Very little advertising is done. Current advertising is mainly done via local press, and via direct mail all aimed locally. Advertising spend tends to be about 3% of revenue, with higher marketing spend within peak months. External Social – Since consumer trends are always changing, as are several of the products. With the traditional furniture, trends have small effect on sales. Economic – Figures to be confirmed. There is a spend of over à ¯Ã‚ ¿Ã‚ ½750,000 within East Lancashire in the furniture market. The predicted growth for next year is 2% due to current consumer spend (interest rate currently stands at XX, and inflation 2.6%). Competitive – The Furniture Company faces many competitors, on its retail side are many, and on local scale there are approximately 10 similar sized companies, although, the firm has a very good reputation throughout the entire region for all its products. Customer Audit Standardised products are aimed at C1/C2 segments. The competitions products were viewed as inferior to those of The Furniture Company, due to highly skilled craftsmanship. SWOT Analysis Strengths * Availability, either via local showroom, situated just off motorway or via retail outlet * Access, Full showroom with manned staff * Established, very good reputation throughout the region * Established up market retail outlet supplier * Higher quality than those of larger competitors * Innovation, constantly designing new furniture for changing market Weaknesses * Prices are slightly higher than for similar type products Opportunities * Market Development * Selling to mid-market retail outlets Nationwide * Expanding product into Europe & worldwide Threats * Prices are higher than for similar type products in the large retail outlets * Unable to keep up with supplier demand Marketing Objectives and Strategies Market Development Ansoff’s Matrix is a well-known Marketing Tool for deciding upon strategies for growth. First published in the Harvard Business Review (1957) in an article called Strategies for Diversification (see below example). Market Penetration By marketing our existing products to our existing customers, thus increasing revenue, by promoting the product, repositioning the brand. The aim is to encourage people to switch from other furniture manufacturers. Market Development Marketing the product in a new market/target audience. By introducing the product into a new region and also exporting the product. Market Extension/Product Development Selling the existing standard furniture into new markets, nationwide and worldwide, as the product already has a strong marketing competence. Diversification Not required Example of The Ansoff Matrix Product Life Cycle (see diagram below) Launch/Introduction – The product is introduced into new markets and heavily promoted to create awareness. High costs. Due to success in the current markets, risk is fairly low. Growth – Higher volume of sales enables The Furniture Company to benefit from economies of scale. Products become more profitable as sales rise and costs fall. Advertising spend is still high and focuses on building upon a brand name, ready for the maturity and decline stage to introduce new furniture after the brand has been established. Maturity – Sales grow at a decreasing rate and then stabilise. Brand awareness is crucial in continuing success. The company retains its share of the market by capturing sales from weaker rivals by ensuring consistently quality furniture. Decline – At this point there is a downturn in the market for this particular product. Sales and profit decline. New products are introduced or consumer tastes have changed. Product can be removed from the market at this stage and replaced by new furniture or profits can be improved by reducing marketing spend and cost cutting. Elimination/Withdrawal (or extension) When faced with decline in sales, the company will need to decide whether the decline is Temporary, Terminal and Irreversible or Capable of being reversed by an adjustment in the marketing mix Extension To rejuvenate the product to prolong its life by changing the product, the brand, the way it is promoted or the distribution channel. Question 2 As supervisor in the marketing department one of my roles is to devise expansion strategies as question 1. I believe, however, that the high quality hand crafted furniture could sell to a national and ultimately international market especially if at some future point the U.K. joins the single currency. At present these products sell to a regional market and I have already put this idea to the Marketing Director and received a positive response to the extent that he wants you to do a presentation to the full board of Directors on this idea Devise a promotional campaign to be presented to the Board that would reach a national market for the higher quality products. Marketing is defined as the management process responsible for identifying, anticipating and satisfying the requirements of customer profitably. Product Introduce the standardised range and also high quality furniture into mid-market and up-market retail outlets nationwide. The standardised range is higher quality than those of competitors. The handcrafted furniture provides high quality furniture aimed at the higher end of the market. Price Cost for the standardised product is slightly higher than its competitors. This can stand being higher due being higher quality than the products of competitors. Place The standardised products and the high quality furniture both sell currently to larger retail outlets and also to individual order. Introduction of the furniture into a national market and also international market. Promotion Offer trials to nationwide retail outlets, both mid-market and up-market with the relevant products, with trial offers. Pay for advertising spend to promote the product within the area via local media, and also promote product and brand via in-store advertising and display stands. Brand awareness is very important at this stage. The Promotional Plan * Description of products available * A description of target audience * Identification of the price * Information on where the product will be sold * Methods to be used o Posters – placed at locations in store and places frequented by your target audience o Press Release – Informing of the product to be selling locally o Local Newspaper Advertising – Advertising within locality using established media within the area promoting brand and product o Radio Advertising – Informing of product and brand launch, aimed at prime time listening, selecting stations geared to 35+ and homeowner audience. Question 3 I am employed as the supervisor in the Personnel Department and am responsible for the overseeing of the day-to-day tasks of the department. I am currently studying for the Institute of Personnel Management qualification and have become more familiar with the concept of human resources. Present a paper to the Personnel director outlining the benefits of introducing a HRM approach to the management of people and in particular how this would improve both productivity and motivation. Motivation (Definition) †¦ a set of processes concerned with the force that energises behaviour and directs it towards attaining some goal. A strategic, coherent and comprehensive approach to the management and development of the organisations human resources in which every aspect of that approach is wholly integrated with the overall management of the organisation. HRM is essentially an ideology, quote M. Armstrong, taken from Handbook of Human Resource Management, Kogan Page, 1999. Human resources management activities relate to employees pay, welfare, conditions of employment and training. HRM is based on four principles * Employees must be seen as valued assets in which to invest. It is human capability and commitment, which, in the final analysis, distinguishes successful organisations from the rest, Storey. * HRM is of strategic importance and, therefore, needs to be considered by top management in the formulation of the corporate plan. * Commitment not compliance. The key levers (the development of human resources; evaluation of performance and the rewarding of it) are to be used to seek not merely compliance but commitment. In other words, employees should not be forced to work grudgingly, but by obtaining their wholehearted commitment * Strategic implications of HRM. HRM is therefore, seen to have long-term implications and be integral to the core performance of the business. It must be the intimate concern of the line managers. Line managers have the responsibility of managing their staff. The role of personnel function is to enable the line managers to fulfil their HRM responsibilities effectively. Soft and Hard Approach to HRM The soft approach can be closer than the traditional personnel approach. Soft HRM is an integrated strategic function that is concerned with nurturing people because they are human beings whose feelings should be considered and, developing this valuable resource is the best way to achieve results. The Hard approach is based on the belief that human resources are the key assets, with emphasis placed on * Getting more out of people * Using them in a more productive way The aims of HRM are the same whether hard or soft and as follows * Enable management to achieve organisational objectives via its workforce * Enable people to utilise their full potential * Foster commitment * Integrate human resources policies with business plans * Establish an environment to unleash the creativity and energy of the workforce * Encourage flexibility in the interests of an organisation that is able to adapt to the environment and achieve excellence The main areas of management activity associated with the HRM philosophy * Organisation, design and effectiveness especially in relation to teamwork, communications, customer service and change management * Resources providing human resources required by means of recruitment, retention and training programmes. * Performance management improving performance by means of appraisal * Reward management for example, linking pay to performance * Motivation redesigning jobs and devising rewards to motivate employees * Commitment The integration of the needs of the individual with those of the organisation * Employee Relations Policies and procedures to encourage cooperation to the mutual benefit to all * Flexibility by means of mulitskilling redesigning jobs and new patterns of work * Quality as a way of life * Culture management influencing behaviour and thereby attitudes by means of resourcing, performance management and reward strategies Leadership and Motivation In the HRM school, Leadership should be democratic rather than authoritarian, managers should consult employees on matters that affect them, important in gaining respect of both the manager and the company, motivation rewards of social and psychological, not just financial. Motivation is defined as in influence that cases people (employees) to want to behave in a certain way, and combined with ability can result in performance. The motivated worker will be keen to work, take pride in their work, will not display negative attitude towards the company, display high level of commitment and get satisfaction out of work, benefiting the organisation with higher productivity levels, lower labour turnover, lower absenteeism, improve quality with less waste, greater willingness to accept change, willingness to contribute ideas and take on additional responsibility, allowing the company to overall reap the benefits of even greater financial gain. In production department, for example, possible financial reward could be brought into place looking at Hertzberg’s Hygiene factors of Pay and Benefits, Working Conditions, Company Policy, Status, Job Security, Supervision, Office and Personal Lift all set to motivate Achievement, Recognition, Job Interest, Responsibility and ultimately Advancement. HRM could look at setting up motivating factors with the sales department by setting targets based on achieving sales to new retailers nationwide with additional financial gain based on and over achieving rewards. The key concepts to adapting a HRM approach to the company would provide the following Competition advantage – Aspects of the company that give it an advantage over its rivals Human Resource Management – A strategic, coherent and comprehensive approach to the management and development of the company’s human resources Personnel Management – Management/administration of recruitment, welfare and training of the employees McGregors Theory x and Y (1960) McGregors Theory X and Y (1960) about managerial behaviour had a profound effect on management thinking and practice. His Theory Y principles featured in management training courses for a decade or more. They influenced the design and implementation of personnel policies and practices. The legacy today permeates the axioms of participative and total quality management and the continued practice of staff appraisal. McGregor defined assumptions that he felt underpinned the practices and stances of managers in relation to employees. These were evident from their conversations and actions. Two sets of propositions were dubbed Theory X and Y. He was saying that – what managers said or showed in their behaviour revealed their theories-in-use. Their predisposition led managers to pursue particular kinds of policies and relationships with employees. McGregor’s Theory Y was interpreted and promoted as a one-best-way, i.e. Y is the best. Managers or aspects of their behaviour became labelled as Theory X, the bad stereotype and Theory Y – the good. McGregor ideas were much informed by Maslow’s need satisfaction model of motivation. Needs provide the driving force motivating behaviour and general orientation. Maslow’s ideas suggested that worker dissatisfaction with work was due to poor job design, managerial behaviour and too few opportunities for job satisfaction. On the basis of these ideas about drives – Maslow suggested a classification of needs related to the development of the person – lower level needs giving way developmentally to higher order needs. Thus a hierarchy is suggested although not claimed by Maslow. Example of Maslows Hieratchy Benefits If we introduced a HRM approach to the company ultimately employees at all levels will feel motivated and productive as quoted by carrot & stick philosophy acceptance, and produce the most productivity. Employees will feel more worthy with a much easier line of communication with everyone feeling a valuable part of the organisation. The company needs to introduce a leadership mentality rather than management leadership and nurturer a new leadership approach. At present the organisation’s communications systems are mostly paper and telephone based Present a discussion document to the Personnel director explaining the concept of this electronic office, including explanation of the relevant technologies and their potential benefits You should also point out any potential drawbacks from this innovation and conclude with an evaluation of whether the benefits outweigh the drawbacks or vice versa While predictions of the paperless office have yet to be fully realised, modern business now relies on a vast array of electronic equipment to function efficiently and effectively. The concept of a paperless office is to ensure productivity improvement and to use time more efficiently. At present most of the organisations communications are paper and telephone based. Initially, by utilising e-mail (electronic mail, which is the main use of the internet) the following advantages are gained by replacing paper & telephone communication * Speed of movement and data * Paperless office * Accessible via any modem line * Delivery is faster than snail mail (post, especially useful when dealing overseas) * It overcomes the problems of timezones. The recipient does not have to be there to receive it * Like fax, it is possible to send messages to more than one person * E-mail addresses are portable * It enables users to exchange information with people * The cost is not dependent on the distance travelled * It is cheaper than fax or telephone * Cuts out general chat on the telephone * Less formal than a letter * The message will remain in the recipients e-mail account until it is collected * Can be sent with document or picture attachment * E-mails can be stored until recipient discards information Installing computerised systems with each department will also benefit from enabling all staff to access shared data from different departments computerised filing systems, e.g. access into word documents, spread sheets and other programme files. With transportable laptops, the office can be taken anywhere and even used worldwide, to assist in presentations and retrieving documents on a more global scale. Document Management System Another new form of the Electronic Office is the Document Management System offering solutions from the standalone scanner to a whole enterprise solution. E-Business solution companies analyse and advise on new business solutions. The Document Management System is a small step in the way forward for the paperless office, the benefits of incorporating the system is * Reduce office staff non-productivity rapidly locating folders and documents * Retain corporate knowledge and know where it is * Access paper documents within your business application * Scan your cabinets full of documents to secure them in case of Fire, Flood, Burglary or damage * Enable multiple people access to the same document or folder * Safely secure your documents for archival * Reduce boxes of stored paper * Automatically recognise forms and characters on incoming documents and locate them based on their content * Fax and receive documents directly from your desktop * Establish document privacy Electronic Office Manager It is a Human Resources and Process Management System that focuses on the internal operations of your business. The EOM provides businesses with a computerised Office Manager, with everything defined as a procedure, checklist or form. Job Descriptions become daily â€Å"to do† lists. To help manage time with automated reminders covering everything from training events to holiday management. EOM also provides Electronic Human Resource and Training Departments with employee files, applicant databases, and pre-written and editable employee handbooks and job descriptions. It also includes a system for creating and scheduling training. EOM even helps with financial forecasting and business planning features and point-to-point web navigation and link management. Operative Procedures, HRM, Business Development, Scheduling and Education & Training are all available via EOM programme. Electronic Drawbacks Training and monitoring of training will be required at each stage to ensure competence and understanding of new system. With regular meetings required, and management of the change in system. Staff may be dissatisfied with the paperless office, and reluctant to the change. System failure. Without the adequate after support service and/or training there could be potential problems with system errors, which may result in non-productivity if staff rely on PC’s when there is a breakdown. A recent example pf a paperless office is one department of Glasgow Borough Council, who recently had a computerised system developed solely for the use. Originally, each site manager called into an office each morning to collect information on various sites requiring repair assessment visits (approx 20 throughout the day) followed by a visiting to each site and manual completion of an in-depth form, and followed by manually inputting information on the computer for someone else then to call out to complete the repair work. The Borough Council have now developed a computerised system to enable them to receive the site information via electronic organiser, input the repair requirements, and return information upon completion for repairs to be carried out. Not only did this save much time on paperwork, but also time is more effectively managed by receiving full details of jobs throughout the day, which may be in areas the site manager is already working in.    BIBLIOGRAPHY Jewell Bruce R, An Integrated Approach to Business Studies, Longman, [2000] ISBN 0582 40542 4 Ansoff’s Matrix, www.marketingteacher.com/lessons/lesson_ansoff.html [accessed 31/05/02] How do I market My Inventions, http://www.montanaedu/wwwcxai [accessed 20/05/02] The Electronic Office, www.walters.co.uk/brochure/elecoffice1.htm [accessed 06/06/02] Imaging and Document Management Solutions, www.cabinetng.net/paperlessoffice.htm [accessed 05/06/02]

Saturday, November 9, 2019

Staying Focus Essay

   Staying focus To know the real man behind the name Cleveland, starts with my dynamic support team, my family. I was fortunate to have a strong foundation in the beginning, that is still on going today. That being said, it has kept me grounded and able to give me the unique abilities that I have in me today. The ability to turn my negatives into positives. Dwelling on issues and difficult situations that occur in my life, is not something I waste my time doing. Searching for solutions, while always finding the positives is what I’m about. Being interested in tasks in my life keeps me constantly planning and preparing for the next phase. Which is teaching Junior Reserve Officers Training Corps in one of Texas’s finest High School. I have given over twenty years of my life to the United States Army, with no regrets. I never lost that passion for our United States Armed Forces. So my interest now, that it is time for another chapter in my life, which is to teach our next generation the tools in life in setting goals and knowing how to achieve them to become successful in this world. I look forward to sharing (teaching) with them what that experience has taught me. I will conquer that by informing them how it has empowered me to never give up on dreams. Also letting them know how it has taught discipline, integrity, values, respect, honor and leadership. Among other things such as great sacrifices, for example ; one of my greatness sacrifices that I have made ( with no regrets) for it has and still is my family. It was not easy being absent from my love ones for long periods at a time. Praying and hoping that it would not be the last time that I saw them again, but that was a sacrifice I was willing to make to ensure a better life for my family and the world. I am very passionate about my family. They are the back bone, as I stated before my strong foundation that represents me. My family keeps me motivated and focus. My wife is constantly reminding and assuring me that nothing is impossible for me to achieve. My gifts, as my lovely wife would explain is that I have â€Å"the gift of Gab†. I have always been fortunate in being introduce to individuals of high statue, which was caused by someone I made a good impression on. I have been able to touch others lives in a special way that was positive just by conversation. I am a true believer that a great personality goes a long way in this world. My talents goes a long way, from the basketball courts, football fields and now the golf course. The one talent that I am happiest about is I love helping people achieve things in life that they could never imagine doing. Over the years while being a recruiter for the United States Army I met lots of people with no dreams or aspiration to succeed, but after spending a couple of hours with me they changed their views. When ever I approached people my goal was to always put a

Thursday, November 7, 2019

Biography of Hans Hofmann, Abstract Expressionism Pioneer

Biography of Hans Hofmann, Abstract Expressionism Pioneer Hans Hofmann (March 21, 1880 - February 17, 1966) was an American painter born in Germany. He was one of the foremost pioneers of the abstract expressionist movement. As an art instructor for four decades, he influenced some of the greatest painters of the 20th century. Fast Facts: Hans Hofmann Occupation: Painter and art teacherBorn: March 21, 1880 in Weissenburg, BavariaDied: February 17, 1966 in New York, New YorkSpouses: Maria Wolfegg (died 1963), and Renate Schmitz (married 1965)Selected Works: The Wind (1942), Pompeii (1959), Song of the Nightingale, (1964)Key Accomplishment: 1963 New York Museum of Modern Art retrospective that toured three continents.Notable Quote: In nature, light creates the color. In the picture, color creates the light. Early Life and Education Born to a German family in Bavaria, Hans Hofmann demonstrated a keen interest in science and mathematics from an early age. At age sixteen, he followed his fathers career path and took a job with the government. The younger Hofmann worked as an assistant to the director of Public Works. The position allowed him to indulge his love of mathematics while patenting a wide range of devices, including a portable freezer for military use and a radar system for sailing ships. During his government employment, Hans Hofmann began to study art. Between 1900 and 1904, while living in Munich, he met his future wife, Maria Miz Wolfegg. He also befriended Philipp Freudenberg, owner of the high-end department store Kaufhaus Gerson and a passionate art collector. Still Life. Geoffrey Clements / Getty Images Through Freudenbergs patronage over the next decade, Hans Hofmann was able to move to Paris with Miz. While in France, Hofmann immersed himself deeply in the avant-garde painting scene. He met Henri Matisse, Pablo Picasso, Georges Braque, and many others. As his reputation grew, Hofmanns painting Akt (Nude) appeared in the 1908 Berlin Secession show. Leaving Germany When World War I broke out in 1914, Hofmann and his wife were forced to leave Paris and return to Munich. The government disqualified him from military service due to a respiratory condition, and he opened an art school in 1915. In 1924, he married Miz. Hofmanns reputation as an art instructor reached overseas, and in 1930, a former student invited him to teach the 1930 summer art session at the University of California at Berkeley. After spending two years traveling between the U.S. and Germany to teach and work, he postponed a return trip to Germany for the foreseeable future. Hans Hofmann lived in the United States for most of the rest of his life, applying for U.S. citizenship in 1938 while Europe was barely a year away from the start of World War II. In 1934, Hans Hofmann opened his art school in New York and offered classes for the next 24 years. In the summer, he moved his instruction to Provincetown, Massachusetts. He earned tremendous respect as an instructor working as a mentor to Helen Frankenthaler, Ray Eames, and Lee Krasner, as well as becoming close friends with Jackson Pollock. Hans Hofmann (American, b. Germany, 1880-1966). Fantasia, 1943. Oil, duco, and casein on plywood. 51 1/2 x 36 5/8 in. (130.8 x 93 cm). Gift of the artist. Berkeley Art Museum, University of California. Photo: Benjamin Blackwell. Â © Renate, Hans Maria Hofmann Trust / Artists Rights Society (ARS), New York Abstract Expressionism Hans Hofmann was the only painter of the group of New York-based artists given credit for popularizing abstract expressionism who was directly involved with the Paris avant-garde before World War I. With that connection, he bridged the gap between two of the most influential communities of artists in the 20th century and inspired a generation of painters. In his own work, Hofmann explored color and form. He claimed that art could be given its voice by distilling it to its basics and removing unnecessary material. Among his prominent pieces was The Wind. For years, many historians believed that seeing paintings like it was a key influence on Jackson Pollocks development of the drip painting technique. More recent examination has led art historians to believe that Hofmann and Pollock were experimenting with poured paint at the same time. The Wind (1942). University of California, Berkeley Art Museum In 1944, Hans Hofmann received his first solo gallery show in New York. Art critics celebrated it as a step forward in the exploration of the abstract expressionist style. His work during the 1940s ranged from playful self-portraits executed with bold strokes to colorful geometric shapes that echoed the work of European masters Hans Arp and Joan Miro. Later Work After a retrospective at the Whitney in New York in 1957, Hofmann experienced a late-career renaissance of interest in his work. He quit teaching in 1958 and focused on the creation of art for the final years of his life. Artists and critics alike celebrated his work around the world. In 1963, New Yorks Museum of Modern Art mounted an even more extensive retrospective that traveled across the U.S., South America, and Europe. During the 1960s, Hofmann endured significant sadness due to the passing of many of his artist friends. In response to the deaths of Franz Kline and Jackson Pollock as well as others, he dedicated new pieces to their memory. The most significant blow occurred in 1963 with the passing of Miz due to a heart attack. In the fall of 1965, Hofmann married Renate Schmitz, a woman 50 years his junior. They remained together until his death from a heart attack on February 17, 1966. Hans Hofmann (American, b. Germany, 1880-1966). Memoria in Aeternum, 1962. Oil on canvas. 84 x 72 1/8 in. (213.3 x 183.2 cm). Gift of the artist. The Museum of Modern Art, New York. Â © 2010 Renate, Hans Maria Hofmann Trust / Artists Rights Society (ARS), New York Educator Hans Hofmann was arguably the most influential art instructor of the 20th century. He influenced a generation of young European artists through his teaching in the first years after World War I. Later, particularly in the 1940s, his instruction inspired a generation of American artists. Hans Hofmanns School of Fine Art in Munich focused heavily on the ideas of Paul Cezanne, Wassily Kandinsky, and the Cubists. He offered regular one-on-one critiques, which were a rarity in art schools of the time. Some historians count Hofmanns Munich school as the first ever school of modern art. One of Hofmanns most lasting contributions to the understanding of art was his push/pull theory of spatial relations. He believed that contrasts of colors, forms, and textures created a push and pull in the mind of the viewer that must be balanced. Hofmann also believed that social propaganda or history lessons put an unnecessary burden on paintings and did not make them better works of art. The additional content worked against a vivid depiction of space and the pure magic of creating two-dimensional art on canvas. Legacy As an instructor and mentor, Hans Hofmann was at the center of some of the most significant movements in modern art from the turn of the 20th century to the 1960s. His avid interest in the colorful work of Henri Matisse took the young Hofmann away from a focus on cubism that ultimately led to his work with slabs of color in his mature abstract expressionist work of the 1950s and 1960s. Sources Dickey, Tina. Color Creates Light: Studies with Hans Hoffman. Trillistar Books, 2011.Goodman, Cynthia. Hans Hofmann. Prestel, 1990.

Tuesday, November 5, 2019

Introducing Yourself in English

Introducing Yourself in English Learning how to introduce yourself is an essential  part of learning how to converse in English. Introductions are also an important part of making  small talk  at parties or other social events. Introductory phrases are different than the ones we use to  greet friends, but theyre often used together as parts of the broader conversation, as youll see. Introducing Yourself In this example, Peter and Jane are meeting for the first time at a social event. After greeting each other, they begin by asking simple personal questions.  Working with a friend or classmate, take turns  practicing this role-play. Peter:  Hello. Jane:  Hi! Peter:  My name is Peter. Whats your name? Jane:  My name is Jane. Nice to meet you. Peter:  Its a pleasure. This is a great party! Jane:  Yes, it is. Where are you from? Peter:  Im from Amsterdam. Jane:  Amsterdam? Are you German? Peter:  No, Im not German. Im Dutch. Jane:  Oh, youre Dutch. Sorry about that. Peter:  Thats OK. Where are you from? Jane:  Im from London, but Im not British. Peter:  No, what are you? Jane:  Well, my parents were Spanish, so Im Spanish, too. Peter:  Thats very interesting. Spain is a beautiful country. Jane:  Thank you. It is a wonderful place. Key Vocabulary In the previous example, Peter and Jane are introducing themselves. Several important phrases that they use in this exchange are: My name is...Where are you from?Im from... (city, state, or country)Are you... (Spanish, American, German, etc.) Introducing Other People Introductions in Formal Situations Introductions can occur between more than two people, for example at a party or at a business meeting. When you meet someone for the first time, it is common to greet them by saying, Its a pleasure to meet you, or Pleased to meet you. It is polite to respond by repeating the statement back at them, as Mary does in this example: Ken: Peter, Id like you to meet Mary. Peter: Its a pleasure to meet you. Mary: Its a pleasure to meet you too! Ken: Mary works for... Introductions in Informal Situations In informal situations, especially in North America, introductions are also made simply saying, This is (name). It is also common to just say Hi or Hello as a response in this informal setting. Ken: Peter, this is Mary. Peter: Hi. How are you? Mary: Hello! Pleased to meet you. Ken: Mary works for... Common Introductory Phrases As you can see in the previous examples, there are a number of different phrases that are commonly used to introduce  strangers: (name), I dont think youve met (name).I dont think you know (name)May I introduce you to (name)(name), do you know (name)?(name), Id like you to meet (name) Saying Hello and Goodbye Many people begin and end conversations by saying hello and goodbye to each other. Doing so is considered good manners in many parts of the English-speaking world, and its also a simple way to express friendly interest in whoever youre chatting with. A simple greeting followed by asking about the other person is all that is needed to begin an introduction. In this brief scenario, two people have just met: Jane: Hello, Peter. How are you? Peter: Fine, thanks. How are you? Jane: Im fine, thank you. Once youre finished speaking with someone, its customary to say goodbye as you both part, as in this example: Peter: Goodbye, Jane. See you tomorrow! Jane: Bye bye, Peter. Have a nice evening. Peter: Thanks, you too! Key Vocabulary Key phrases to remember include: Hello... How are you?Im fine, thank youGoodbyeSee you... (tomorrow, this weekend, next week, etc.)Have a nice... (day, evening, week, etc.) More Beginning Dialogues Once youre mastered introducing yourself, you can practice your English skills with more exercises, including telling time, shopping at a store, traveling at an airport, asking for directions, staying at a hotel, and eating at a restaurant. Work with a friend or classmate to practice these role-playing dialogues, just as you did for these exercises.

Sunday, November 3, 2019

Service Marketing Essay Example | Topics and Well Written Essays - 1500 words

Service Marketing - Essay Example Further, it has been observed that the annual sales of Apple have gone above the figure of $4,406 that does not take into account the online sales. These sales are much higher than the sales of jeweler Tiffany & Co. and therefore depict Apple’s success. Amongst its many operations, the back-end and front-end included, Apple believes in being spotless in every move so as to achieve success (Banker, 2011). With that in mind, Apple keeps a critical eye on the demands of its products. Comparing its operations with its rivals such as Best Buy, it has been observed that Apple has adopted a rather technical approach in the arena of service encounters and its related areas. It sells one brand that has comprehensible positioning, fewer products, and stores in hundreds as compared to the 4000 of Best Buy. The company believes that employees need to handle pressure to perform better customer service. However, with its increasing retail outlets, many of its employees have stated that the quality of its staff has been on a decline (Banker, 2011). Where it comes to meeting customer needs, from the design of the store to the post purchase behavior, every aspect has been responded creatively by Apple. Dividing its customers into various segments, Apple encounters some customers that are well aware of what they want. This segment immediately finds out the intended product they want to purchase, and pays for it. With the fast product selling process described earlier on one hand, the other hand has a group of customers who take it slow. More specifically, these customers browse and play with the products to decide their requirement. In order to tackle such a vast market, Apple therefore, follows a service design approach that consists of a floor plan and a genius bar that handles customer queries and gives them advice. Other than that, the design also consists of a check-out system for speedy service. For the layout of the outlet, an airy approach to associate to every ne ed of the customer is followed. It is therefore the creativity and innovation in service encounters that sets Apple apart from its competitors. This is so because if the customer experience is low, the overall perception of the brand is also reduced (Ofir et. al, 2008). 3. Analysis of managerial implications Analyzing it implication on the managerial roles, surveillance is one of the key tools needed. More specifically, with surveillance being constant in nature, the role of the managers must also be to continuously prepare for cost control preparations for the new product and market. The managerial roles must consider a need to identify low costs of the inputs and outputs in improvement measures. Other than that, the costs are also related to innovation, technology, and information. Moving further on the implication factor, it has been observed that with the new markets, new tools for maximizing incomes must be considered. In this scenario, both markets that are the fresh market an d the processed market, must be brought into the picture whilst the assessment. Moreover, buyer expectations in every situation need to be continuously monitored when alternatives are considered. To understand the cultivar selection and significance of the quality of the product is an important aspect in the discussion for managerial implications. It is important to understand that commitments to quality might be easier to change than the selection preferences. Where many customers consider service as a criterion before purchasing a product, adding  delivery, commitment by the supplier, the packaging, specification bonding, and quality with service would be able to win even those customers who prefer other  things. The overall package provided will therefore be able to win the company loyal